Bally Casino – casino profile
ballycasino.com · relevance score 37/100 (market relevance, not safety)
- 90Smarter Score · Excellent
- Verified Coverage 100 %share of the score points checked
- UK Gambling Commissionlicence checked in the register
- 900+ gamescasino says
- 2 official channelslinked from the casino’s site
Smarter Score
Welcome offer
Quick facts
- Operator
- Gamesys Operations Limited
- Regulator
- UK Gambling Commission
- Licence status
- Confirmed in registry
- Games
- 900+
- Cryptocurrencies
- Not available yet
- iOS app
- Yes
Advantages and disadvantages
Pros
- Licence confirmed in the regulator’s registerVerifiedChecked by SmarterCasinos against the identified source below.Checked15 Oct 2026SourcesRegulator registerUK Gambling Commission - public register, Gamesys Operations…Our recordRegulator registerUK Gambling Commission - business licence register download (licences)Our record
- No casino withdrawal feeVerifiedChecked by SmarterCasinos against the identified source below.Checked14 Oct 2026SourceCasino termsBally Bet Sports & Casino (ballycasino.co.uk) - Website Terms and…Our record
- No fixed monthly withdrawal limitVerifiedChecked by SmarterCasinos against the identified source below.Checked14 Oct 2026SourceCasino termsBally Bet Sports & Casino (ballycasino.co.uk) - Website Terms and…Our record
- Deposit limits & self-exclusionCasino saysThe casino’s own statement, recorded with its source. We have not independently confirmed it.Checked14 Oct 2026SourcesCasino pageBally Bet - Responsible gambling pageOur recordCasino termsBally Bet Sports & Casino (ballycasino.co.uk) - Website Terms and…Our record
- 900+ gamesCasino saysThe casino’s own statement, recorded with its source. We have not independently confirmed it.Checked14 Oct 2026SourceCasino pageBally Bet Sports & Casino UK homepage incl. footerOur record
- Sportsbook includedCasino saysThe casino’s own statement, recorded with its source. We have not independently confirmed it.Checked14 Oct 2026SourceCasino pageBally Bet Sports & Casino UK homepage incl. footerOur record
Cons
- ID verification (KYC) may be requiredThe terms allow checks; no fixed thresholds published
Score breakdown by category
Five categories of Smarter Score 4.1 (Games 25 · Licensing & Transparency 25 · Payments & Withdrawals 20 · Bonuses & Promotions 15 · Usability & Support 15). Each category shows the points earned on the criteria we could check; the dotted part is not checked yet and stays neutral (it counts half, so it moves the score neither up nor down). Evidence coverage 100 %.
All 14 criteria, what we found and the points 14 of 14 checked
| Criterion | What we found | Points | Source |
|---|---|---|---|
| Game typesdistinct game types (slots, live casino, table games, jackpots, poker, crash): 5+ → 15 · 4 → 12 · 3 → 9 · 2 → 6 · 1 → 3; verified "no online casino" → 0 | 5 game type(s): slots, live, table, jackpots, poker | 15of 15 | help.ballycasino.co.uk (opens in a new tab) |
| Catalogue depthcatalogue depth – the better of: games stated (≥ 3,000 → 10 · ≥ 1,500 → 8 · ≥ 500 → 5 · fewer → 2) or providers named (≥ 30 → 10 · ≥ 15 → 8 · ≥ 5 → 5 · fewer → 2) | 900+ games stated · 11 providers named | 5of 10 | ballycasino.co.uk (opens in a new tab) |
| Criterion | What we found | Points | Source |
|---|---|---|---|
| Licence confirmed in a registerbest licence confirmed in a regulator register, by regulator tier: A 15 · B 11 · C 7 · D (issuer-listed) 3 · claimed / conflicting 2 · regulator not assessed 5 | UK Gambling Commission (tier A), Gamesys Operations Limited – register-confirmed (licence review) | 15of 15 | gamblingcommission.gov.uk (opens in a new tab) |
| Operator identifiedoperator named in a register 4 · on the casino's own pages 2 | register: Gamesys Operations Limited | 4of 4 | ballycasino.co.uk (opens in a new tab) |
| Licence number publishedlicence number published 2 | licence number published | 2of 2 | gamblingcommission.gov.uk (opens in a new tab) |
| Regulatory recordregulators' action lists checked: nothing recorded 4 · actions disclosed, none that triggers G3 2 · G3-level action 0 | 1 recorded action(s), none at G3 level | 2of 4 | gamblingcommission.gov.uk (opens in a new tab) |
| Criterion | What we found | Points | Source |
|---|---|---|---|
| Payment methodspayment methods named (deposit and withdrawal, distinct): ≥ 10 → 10 · 5–9 → 7 · 1–4 → 4 | 5 payment method(s) named | 7of 10 | ballycasino.co.uk (opens in a new tab) |
| Withdrawal terms publishedwithdrawal terms published: stated time ≤ 24 h → 5 · ≤ 3 days → 4 · other stated time → 3 · no time, but withdrawal methods or fees published → 2 | stated: Processed within 4-24 hours; Visa Direct within 4 hours, otherwise up | 5of 5 | help.ballycasino.co.uk (opens in a new tab) |
| ID-check policy publishedID-check (KYC) policy published 5 | ID-check policy published | 5of 5 | ballycasino.co.uk (opens in a new tab) |
| Criterion | What we found | Points | Source |
|---|---|---|---|
| Welcome offer documenteda welcome offer is documented with its source 8 (the size of the offer never earns points) | welcome offer documented with its source | 8of 8 | ballycasino.co.uk (opens in a new tab) |
| Bonus termsbonus terms: wagering none or ≤ 35× → 7 · 36–50× → 5 · > 50× → 2 · not quantified, but key terms (min deposit, max cash-out, validity) published → 3 | wagering: No wagering requirement on the free spins; GBP 10 must first | 7of 7 | ballycasino.co.uk (opens in a new tab) |
| Criterion | What we found | Points | Source |
|---|---|---|---|
| Mobilenative app 5 · mobile site 3 | native app | 5of 5 | ballycasino.co.uk (opens in a new tab) |
| Support channellive chat 5 · e-mail only 3 | live chat | 5of 5 | help.ballycasino.co.uk (opens in a new tab) |
| Responsible-gambling toolsresponsible-gambling tools: 3 or more → 5 · 1–2 → 3 | 3 responsible-gambling tool(s) | 5of 5 | ballycasino.co.uk (opens in a new tab) |
Every casino starts at the neutral 50. A checked criterion moves the score by its points minus half its maximum; an unchecked one counts half and moves nothing. Score data checked 26 Oct 2026. How Smarter Score 4.1 works
- Score methodology version
- Smarter Score 4.1Verified · checked 26 Oct 2026 · source
Evidence still missing for the score: none – every criterion is backed by a source.
Licensing and operator
- Operator
- Gamesys Operations LimitedVerified · Primary source (casino document) · checked 14 Oct 2026 · source
- Parent company / group
- Gamesys Group (terms); copyright line "Bally's Intralot and/or its affiliates"Casino says · Unverified claim · checked 14 Oct 2026 · source
- Registered office / headquarters
- Suite 2, Floor 4, Waterport Place, Gibraltar, GX11 1AAVerified · Primary source (casino document) · checked 14 Oct 2026 · source
- Operator jurisdiction
- GibraltarVerified · Primary source (casino document) · checked 14 Oct 2026 · source
- Launched
- Not available yetNot available · checked 15 Oct 2026
- Casino type
- Online casino and sportsbookCasino says · Unverified claim · checked 14 Oct 2026
- Related brands
- Not available yetNot available
- Official website
- ballycasino.co.ukCasino says · Unverified claim · checked 26 Oct 2026 · source
- Regulator
- UK Gambling CommissionVerified · Official regulatory source · checked 26 Oct 2026
- Licence number
- 038905-R-319430-023 (account 38905)Verified · Official regulatory source · checked 16 Oct 2026 · source
- Licence holder
- Gamesys Operations LimitedVerified · Official regulatory source · checked 14 Oct 2026 · source
- Licence status
- Confirmed in registryVerified · Official regulatory source · checked 26 Oct 2026
- Register entry
- gamblingcommission.gov.uk/public-register/business/detail/38Verified · Official regulatory source · checked 26 Oct 2026 · source
- Licensed jurisdictions
- Great Britain, GibraltarVerified · Official regulatory source · checked 26 Oct 2026
- Licence verified against
- Regulator register (recorded in our evidence review)Verified · Official regulatory source · checked 26 Oct 2026
- Licence last verified
- 2026-10-26Verified · Official regulatory source · checked 26 Oct 2026
How we rate this regulator: UK Gambling Commission
Country availability
A country missing from a restricted list is not a confirmation that you can play there. Check yours on the SmarterCasinos Top 100 page.
- Restricted countries
- Not available yetNot available · checked 14 Oct 2026
- Accepted countries (stated)
- United Kingdom, IrelandCasino says · Primary source (casino document) · checked 16 Oct 2026 · source
- Markets confirmed by a regulator
- United Kingdom, US-PAVerified · Primary source (casino document) · checked 2 Nov 2026
- Markets confirmed by the operator
- Not available yetNot available · checked 2 Nov 2026
- Markets named in the terms
- Not available yetNot available · checked 2 Nov 2026
- Country-specific domains
- Not available yetNot available
- National market licences
- GB: UK Gambling Commission 038905-R-319430-023 (account 38905)Verified · Official regulatory source · checked 16 Oct 2026 · source
- Availability last checked
- 2026-10-16Verified · Primary source (casino document) · checked 16 Oct 2026
Bonuses and promotions
- Welcome offer
- 30 free spins on Eye Of Horus Legacy Of Gold when you deposit and play GBP 10Casino says · Primary source (casino document) · checked 26 Oct 2026 · source
- Deposit match
- Not available yetNot available
- Maximum bonus
- Not available yetNot available
- Free spins
- 30Casino says · Primary source (casino document) · checked 26 Oct 2026 · source
- No-deposit bonus
- Not available yetNot available
- Cashback
- Not available yetNot available
- VIP programme
- Not available yetNot available
- Wagering
- No wagering requirement on the free spins; GBP 10 must first be wagered in cash on slot gamesCasino says · Primary source (casino document) · checked 26 Oct 2026 · source
- Minimum deposit
- GBP 10Casino says · Primary source (casino document) · checked 26 Oct 2026 · source
- Maximum cashout
- No cap stated in the offer rulesCasino says · Primary source (casino document) · checked 26 Oct 2026 · source
- Maximum bet with bonus
- Not available yetNot available
- Bonus validity
- 30 days from the first deposit to complete the requirements, then 30 days to play the free spinsCasino says · Primary source (casino document) · checked 26 Oct 2026 · source
- Country restrictions on the offer
- Not available yetNot available
- Offer eligible in
- Not available yetNot available
Players and popularity
Player figures only from the casino or its group’s official reports (group figures cover all brands and are not like-for-like). Popular games only from lists the casino publishes itself. Display data – no score reads it.
- Players
- Not publishednot published · checked 16 Oct 2026 · Bally's Intralot preliminary results for H1 2026 (Bally's International Interactive incl. the UK Gamesys brands) report revenue and EBITDA but no number of players or active customers. · source (opens in a new tab)
- Most popular games
- Not publishednot published · checked 16 Oct 2026 · The UK lobby shows sections "Vegas Casino Games", "New Slots" and "Live Casino Action" but no Popular / Top / Most played section. · source (opens in a new tab)
- Founded
- Not publishednot published · checked 16 Oct 2026 · No launch year on the reachable pages (home, online casino); the Gibraltar company register has no free public search. · source (opens in a new tab)
- Registered office
- Suite 2, Floor 4, Waterport Place, Gibraltar, GX11 1AA · Gibraltarverified · checked 14 Oct 2026
- Wikipedia attention
- 72,440 page views in 12 months · stablethird-party source
- Google search interest
- Not publishednot published · Google Trends / search volume not measurable from our research setup (Trends answers 429; no Ads account). Not estimated.
Games and software providers
- Games
- 900+Casino says · Primary source (casino document) · checked 14 Oct 2026 · source
- Slots
- YesCasino says · Primary source (casino document) · checked 14 Oct 2026
- Live casino
- YesCasino says · Primary source (casino document) · checked 14 Oct 2026
- Table games
- YesCasino says · Primary source (casino document) · checked 16 Oct 2026 · source
- Blackjack
- Not available yetNot available
- Roulette
- Not available yetNot available
- Baccarat
- Not available yetNot available
- Poker
- Live casino poker and video poker only (in-house poker cash games/tournaments removed)Casino says · Primary source (casino document) · checked 16 Oct 2026 · source
- Jackpots
- YesCasino says · Primary source (casino document) · checked 14 Oct 2026
- Crash games
- Not available yetNot available
- Sportsbook
- YesCasino says · Primary source (casino document) · checked 14 Oct 2026
- Software providers
- Roxor Gaming, IGT, Evolution, Blueprint, Games Global, SGI, Gameburger Studios, Pragmatic Play, Inspired, Red Tiger, Big Time GamingCasino says · Primary source (casino document) · checked 14 Oct 2026 · source
See which other Top 100 casinos document the same games in the Game Explorer.
Payments and withdrawals
- Deposit methods
- Visa, Mastercard, Apple Pay, Google Pay, Instant Bank TransferCasino says · Primary source (casino document) · checked 15 Oct 2026 · source
- Withdrawal methods
- Visa, Mastercard, Apple PayCasino says · Primary source (casino document) · checked 15 Oct 2026 · source
- Currencies
- GBP, EURVerified · Primary source (casino document) · checked 14 Oct 2026 · source
- Cryptocurrencies
- Not available yetNot available · checked 16 Oct 2026
- Minimum deposit
- £10 per transactionCasino says · Primary source (casino document) · checked 16 Oct 2026 · source
- Minimum withdrawal
- £10Casino says · Primary source (casino document) · checked 16 Oct 2026 · source
- Maximum withdrawal
- £25,000 per transaction (Apple Pay/Google Pay, Visa Debit, Mastercard Debit); £250,000 per bank transactionCasino says · Primary source (casino document) · checked 16 Oct 2026 · source
- Withdrawal processing
- Processed within 4-24 hours; Visa Direct within 4 hours, otherwise up to 3 working days; bank up to 1 working dayCasino says · Primary source (casino document) · checked 16 Oct 2026 · source
- Fees
- Not available yetNot available
- ID checks (KYC)
- Terms 4.2-4.6: age and identity are checked electronically with credit reference agencies at registration and for "certain deposit and withdrawal transactions" (no credit check is performed); if that fails, documents are requested (passport or driving licence, utility bill, bank or card statement) and the account is suspended until checks are completed; an account is not opened until age/identity are verified. Anti-money-laundering (4.6): the casino needs to verify source of funds and will ask for information that verifies identity and address, financial circumstances and source of funds (payslips from the last 3 months, latest tax return, latest P60) and proof of ownership of payment methods; services and transactions are suspended until checks are passed, and further information may be requested "from time to time". Withdrawals also require a confirmed e-mail address (4.3). 5.6: up to 30 days to satisfy additional verification requirements, after which the account is suspended and may be closed (deposit returned, winnings voided).Verified · Primary source (casino document) · checked 14 Oct 2026 · source
Mobile experience and customer support
- Mobile website
- YesCasino says · Primary source (casino document) · checked 15 Oct 2026 · source
- iOS app
- YesCasino says · Primary source (casino document) · checked 15 Oct 2026 · source
- Android app
- YesCasino says · Primary source (casino document) · checked 15 Oct 2026 · source
- Languages
- Not available yetNot available · checked 16 Oct 2026
- Live chat
- YesCasino says · Primary source (casino document) · checked 16 Oct 2026 · source
- Support e-mail
- Published by the casino (see source)Casino says · Primary source (casino document) · checked 16 Oct 2026 · source
- Telephone support
- NoCasino says · Primary source (casino document) · checked 16 Oct 2026 · source
- Support hours
- 24/7 (UK-based Customer Support)Casino says · Primary source (casino document) · checked 16 Oct 2026 · source
Official channels
Checked 16 Oct 2026: each account is linked from the casino’s own website or its operator’s site. Follower figures only where a public page shows them. Not part of any score.
- InstagramballybetukGBlinked from ballycasino.co.uk
- FacebookballybetukGBlinked from ballycasino.co.uk
Terms and conditions
Clauses are quoted from the casino’s current terms. “None flagged” means our terms review found no clause of that type – it is not a guarantee.
- Terms and conditions
- ballycasino.co.uk/termsVerified · Primary source (casino document) · checked 14 Oct 2026 · source
- Withdrawal restrictions in the terms
- None flagged in our terms reviewVerified · Primary source (casino document) · checked 14 Oct 2026 · source
- ID-check (KYC) rules
- Terms 4.2-4.6: age and identity are checked electronically with credit reference agencies at registration and for "certain deposit and withdrawal transactions" (no credit check is performed); if that fails, documents are requested (passport or driving licence, utility bill, bank or card statement) and the account is suspended until checks are completed; an account is not opened until age/identity are verified. Anti-money-laundering (4.6): the casino needs to verify source of funds and will ask for information that verifies identity and address, financial circumstances and source of funds (payslips from the last 3 months, latest tax return, latest P60) and proof of ownership of payment methods; services and transactions are suspended until checks are passed, and further information may be requested "from time to time". Withdrawals also require a confirmed e-mail address (4.3). 5.6: up to 30 days to satisfy additional verification requirements, after which the account is suspended and may be closed (deposit returned, winnings voided).Verified · Primary source (casino document) · checked 14 Oct 2026 · source
- Dormant-account rules
- None flagged in our terms reviewVerified · Primary source (casino document) · checked 14 Oct 2026 · source
- Account-closure rules
- None flagged in our terms reviewVerified · Primary source (casino document) · checked 14 Oct 2026 · source
- Bonus restrictions in the terms
- None flagged in our terms reviewVerified · Primary source (casino document) · checked 14 Oct 2026 · source
- Unusual terms
- None flagged in our terms reviewVerified · Primary source (casino document) · checked 14 Oct 2026 · source
Responsible gambling and complaints
- Deposit limits
- YesCasino says · Primary source (casino document) · checked 14 Oct 2026 · source
- Loss limits
- Not available yetNot available
- Session / time limits
- YesCasino says · Primary source (casino document) · checked 14 Oct 2026 · source
- Self-exclusion
- Available – 6 months recordedCasino says · Primary source (casino document) · checked 14 Oct 2026 · source
- Cooling-off / time-out
- YesCasino says · Primary source (casino document) · checked 14 Oct 2026 · source
- Reality checks
- YesCasino says · Primary source (casino document) · checked 16 Oct 2026 · source
- Responsible-gambling tools
- deposit limit, session limit, cooling offCasino says · Primary source (casino document) · checked 14 Oct 2026 · source
- Complaint channel
- Customer support → Step 1 complaints team (support@) → Step 2 review by licensed operator Gamesys Operations Limited (complaints@ / post, Gibraltar)Casino says · Primary source (casino document) · checked 16 Oct 2026 · source
- Regulatory enforcement records
- ukgc 2023-11-22 – fine sourceVerified · Official regulatory source · checked 26 Oct 2026
18+. Gambling can be addictive – help and self-exclusion.
Analysis
Bally Casino is ranked 60 of 100 in the SmarterCasinos Top 100 (selection index 37/100 – market presence, not a safety rating). The casino is operated by Gamesys Operations Limited (Gibraltar), as confirmed in an official register. Licence: UK Gambling Commission – Confirmed in registry (checked in the regulator’s register). The casino says it offers 900+ games.
Sources and verification dates
Status labels: Verified = official register or binding terms · Casino says = the casino’s own pages · Third-party = reputable non-operator source · Not available = blocked or not published. Next review dates are kept per field in the database.
- ballycasino.co.uk – Official website · 26 Oct 2026
- assets.ballys.com/asset/c47600d0-e5da-4ac7-91bf-bf4834c8fabf/Bally-bet-primary-w – Official logo · 14 Oct 2026
- ballycasino.co.uk/terms – Operator, Parent company / group, Registered office / headquarters, Operator jurisdiction … · 26 Oct 2026
- gamblingcommission.gov.uk/public-register/business/detail/38905 – Licence number, Licence holder, Register entry, National market licences · 26 Oct 2026
- help.ballycasino.co.uk/hc/en-gb/articles/12109162134674 – Accepted countries (stated) · 16 Oct 2026
- ballycasino.co.uk/ – Deposit methods, Withdrawal methods, Games, Software providers · 15 Oct 2026
- help.ballycasino.co.uk/hc/en-gb/articles/12109244808594 – Cryptocurrencies, Minimum deposit · 16 Oct 2026
- help.ballycasino.co.uk/hc/en-gb/articles/12109255931154 – Minimum withdrawal, Maximum withdrawal, Withdrawal processing · 16 Oct 2026
- help.ballycasino.co.uk/hc/en-gb/articles/12540951297682 – Table games · 16 Oct 2026
- help.ballycasino.co.uk/hc/en-gb/articles/32388744314258 – Poker · 16 Oct 2026
- ballycasino.co.uk/online-games/responsible-gambling – Deposit limits, Session / time limits, Self-exclusion, Cooling-off / time-out … · 14 Oct 2026
- help.ballycasino.co.uk/hc/en-gb/articles/12537025451154 – Reality checks · 16 Oct 2026
- ballycasino.co.uk/online-games/blog/casino/introducing-the-bally-bet-mobile-app – Mobile website, iOS app, Android app · 15 Oct 2026
- help.ballycasino.co.uk/hc/en-gb/articles/12109303018898 – Live chat, Telephone support · 16 Oct 2026
- help.ballycasino.co.uk/hc/en-gb/articles/12109488578194 – Support e-mail, Complaint channel · 16 Oct 2026
- ballycasino.co.uk/?from=US – Support hours · 16 Oct 2026
Other Top 100 casinos with the same regulator
Brands whose licence from the same authority we checked in that regulator’s register. Same regulator does not mean same rules for every market or the same Smarter Score.
UK Gambling Commission · about this regulator
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Player reviews
Player reviews for Bally Casino are collected and moderated on the full review page. They are kept separate from every score.